Color

#d53b2a

#d53b2a
hex#d53b2a
rgbrgb(213, 59, 42)
hslhsl(6, 67%, 50%)
oklchoklch(0.581 0.194 30.2)
Closest name: Bacon Strips (#df3f32)Relative luminance 0.1744

Colors that go with #d53b2a

Charcoal, Royal Blue and Sea Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#2ac4d5

#d52a6e · #d5912a

#2ad53b · #3b2ad5

Split-complementary

Open in tool →

#2ad591 · #2a6ed5

#6ed52a · #2ac4d5 · #912ad5

Contrast

#d53b2a as textRatioAAAA largeAAAFix
Aaon white
4.68:1passpassfail
  • AAA: use #a22d20 as the text (7.16:1)
Aaon black
4.49:1failpassfail
  • AA: use #d63f2e as the text (4.61:1)
  • AAA: use #e2766a as the text (7.03:1)
  • AA: or shift the background to #fcfcfc (4.56:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #d53b2a as the background.

Brands using this color

Fonts for this mood

#d53b2a reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #d53b2a
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #d53b2a and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/d53b2a-c4a59c-62cba3-2d271f-f1e9ec?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md