Color

#d5344c

#d5344c
hex#d5344c
rgbrgb(213, 52, 76)
hslhsl(351, 66%, 52%)
oklchoklch(0.58 0.196 18)
Closest name: Anarchist (#db304a)Relative luminance 0.1712

Colors that go with #d5344c

Charcoal, Royal Blue and Sea Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#34d5bd

#d5349d · #d56c34

#4cd534 · #344cd5

Split-complementary

Open in tool →

#34d56c · #349dd5

#9dd534 · #34d5bd · #6c34d5

Contrast

#d5344c as textRatioAAAA largeAAAFix
Aaon white
4.75:1passpassfail
  • AAA: use #a92337 as the text (7.04:1)
Aaon black
4.42:1failpassfail
  • AA: use #d63850 as the text (4.54:1)
  • AAA: use #e27384 as the text (7.02:1)
  • AA: or shift the background to #fafafa (4.55:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #d5344c as the background.

Brands using this color

Fonts for this mood

#d5344c reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #d5344c
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #d5344c and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/d5344c-c49c9e-62cb89-2d231f-f1e9ee?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md