Color
#d40c52
#d40c52rgb(212, 12, 82)hsl(339, 89%, 44%)oklch(0.558 0.219 11.5)Colors that go with #d40c52
Charcoal, Steel Blue and Teal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the body-text near-black for #d40c52: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy.
Steel Blue #4682b4
triadicshippedSteel Blue completes a triad with #d40c52 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash.
Teal #008080
complementaryshippedTeal sits directly opposite #d40c52 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Amber #ffbf00
shippedAmber is paired with #d40c52 in 6 real palettes, including Maple and McDonald's's brand system, as the accent.
Blue #0000ff
shipped5 real palettes, including Dunkin''s brand system and Tim Hortons's brand system put Blue beside #d40c52, as the supporting colour.
Cobalt Blue #0047ab
shippedDesigners have shipped Cobalt Blue with #d40c52: 5 real palettes, including MLB's brand system and Walgreens's brand system, as the accent.
Denim #1560bd
shippedDesigners have shipped Denim with #d40c52: 15 real palettes, including Ulta Beauty's brand system and Chase's brand system, as the supporting colour.
Gold #ffd700
shippedGold shows up next to #d40c52 in 7 real palettes, including Tabloid and Lay's's brand system, as the accent.
Real palettes that use #d40c52
Tints & shades
Harmonies
Contrast
| #d40c52 as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 5.28:1 | pass | pass | fail |
|
Aaon black | 3.97:1 | fail | pass | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #d40c52 as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Fonts for this mood
#d40c52 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #d40c52 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/d40c52-c49ca5-62cb74-2d211f-f1e9f0?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md