Color

#d12352

#d12352
hex#d12352
rgbrgb(209, 35, 82)
hslhsl(344, 71%, 48%)
oklchoklch(0.562 0.206 12.8)
Closest name: Beet Wave (#d4265d)Relative luminance 0.1537

Colors that go with #d12352

Royal Blue, Sea Green and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#23d1a3

#d123a9 · #d14c23

#52d123 · #2352d1

Split-complementary

Open in tool →

#23d14c · #23a9d1

#a9d123 · #23d1a3 · #4c23d1

Contrast

#d12352 as textRatioAAAA largeAAAFix
Aaon white
5.16:1passpassfail
  • AAA: use #aa1d42 as the text (7.09:1)
Aaon black
4.07:1failpassfail
  • AA: use #dc2e5c as the text (4.59:1)
  • AAA: use #e76f8f as the text (7.07:1)
  • AA: or shift the background to #f0f0f0 (4.52:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #d12352 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#d12352 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #d12352
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #d12352 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/d12352-c49ca2-62cb7c-2d221f-f1e9ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md