Color
#d04998
#d04998rgb(208, 73, 152)hsl(325, 59%, 55%)oklch(0.614 0.188 347.9)Colors that go with #d04998
Denim, Dark Cyan and Charcoal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Denim #1560bd
shippedDesigners have shipped Denim with #d04998: 4 real palettes, including Maybelline's brand system and Ulta Beauty's brand system, as the accent.
Dark Cyan #008b8b
complementaryDark Cyan sits directly opposite #d04998 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Charcoal #36454f
neutralshippedCharcoal is the body-text near-black for #d04998: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy.
Crimson #dc143c
shippedCrimson is paired with #d04998 in 3 real palettes, including The Ordinary's brand system and Snyk's brand system, as the supporting colour.
Gold #ffd700
shippedGold shows up next to #d04998 in 3 real palettes, including Night Market and Tabloid, as the accent.
Steel Blue #4682b4
triadicshippedSteel Blue completes a triad with #d04998 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash.
Olive Drab #6b8e23
split-complementOlive Drab is a split-complement of #d04998: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Blue Violet #8a2be2
shippedBlue Violet is paired with #d04998 in two real palettes: Klarna US's brand system and Gemstone, as the accent.
Real palettes that use #d04998
Tints & shades
Harmonies
Contrast
| #d04998 as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 4.13:1 | fail | pass | fail | |
Aaon black | 5.09:1 | pass | pass | fail |
|
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #d04998 as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Fonts for this mood
#d04998 reads as warm. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #d04998 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/d04998-c19faf-69cb62-2d1f21-f0e9f1?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md