Color

#cc4538

#cc4538
hex#cc4538
rgbrgb(204, 69, 56)
hslhsl(5, 59%, 51%)
oklchoklch(0.578 0.173 29)
Closest name: Bento Box (#cc363c)Relative luminance 0.1738

Colors that go with #cc4538

Charcoal, Royal Blue and Sea Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#38bfcc

#cc3876 · #cc8e38

#38cc45 · #4538cc

Split-complementary

Open in tool →

#38cc8e · #3876cc

#76cc38 · #38bfcc · #8e38cc

Contrast

#cc4538 as textRatioAAAA largeAAAFix
Aaon white
4.69:1passpassfail
  • AAA: use #9e3329 as the text (7.1:1)
Aaon black
4.48:1failpassfail
  • AA: use #cd483c as the text (4.59:1)
  • AAA: use #da7a71 as the text (7:1)
  • AA: or shift the background to #fcfcfc (4.57:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #cc4538 as the background.

Brands using this color

Fonts for this mood

#cc4538 reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #cc4538
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

›analyze #cc4538 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/cc4538-c4a49c-62cba1-2d261f-f1e9ec?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md