Color

#ca498a

#ca498a
hex#ca498a
rgbrgb(202, 73, 138)
hslhsl(330, 55%, 54%)
oklchoklch(0.6 0.176 352.5)
Closest name: Beetroot Purple (#d33376)Relative luminance 0.1916

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#49ca8a

#ca49ca · #ca4949

#8aca49 · #498aca

Split-complementary

Open in tool →

#49ca49 · #49caca

#caca49 · #49ca8a · #4949ca

Contrast

#ca498a as textRatioAAAA largeAAAFix
Aaon white
4.35:1failpassfail
  • AA: use #c84185 as the text (4.61:1)
  • AAA: use #9a2d63 as the text (7.17:1)
  • AA: or shift the background to #0a0a0a (4.55:1)
Aaon black
4.83:1passpassfail
  • AAA: use #d879a8 as the text (7.22:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ca498a as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

Fonts for this mood

#ca498a reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ca498a
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ca498a and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ca498a-c49cab-62cb64-2d1f20-f1e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md