Color

#c71f49

#c71f49
hex#c71f49
rgbrgb(199, 31, 73)
hslhsl(345, 73%, 45%)
oklchoklch(0.54 0.199 14.4)
Closest name: Akari Red (#c90b42)Relative luminance 0.136

Colors that go with #c71f49

Royal Blue, Teal and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#1fc79d

#c71f9d · #c7491f

#49c71f · #1f49c7

Split-complementary

Open in tool →

#1fc749 · #1f9dc7

#9dc71f · #1fc79d · #491fc7

Contrast

#c71f49 as textRatioAAAA largeAAAFix
Aaon white
5.64:1passpassfail
  • AAA: use #ac1b3f as the text (7.04:1)
Aaon black
3.72:1failpassfail
  • AA: use #de2b58 as the text (4.59:1)
  • AAA: use #e97290 as the text (7.27:1)
  • AA: or shift the background to #e6e6e6 (4.52:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #c71f49 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#c71f49 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #c71f49
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #c71f49 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/c71f49-c49ca1-62cb7e-2d221f-f1e9ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md