Color

#c5310d

#c5310d
hex#c5310d
rgbrgb(197, 49, 13)
hslhsl(12, 88%, 41%)
oklchoklch(0.542 0.189 33.6)
Closest name: Bloodshed (#ba271a)Relative luminance 0.141

Colors that go with #c5310d

Charcoal, Royal Blue and Sea Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #c5310d

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#0da0c5

#c50d44 · #c58d0d

#0dc531 · #310dc5

Split-complementary

Open in tool →

#0dc58d · #0d44c5

#44c50d · #0da0c5 · #8d0dc5

Contrast

#c5310d as textRatioAAAA largeAAAFix
Aaon white
5.5:1passpassfail
  • AAA: use #a3290a as the text (7.29:1)
Aaon black
3.82:1failpassfail
  • AA: use #dd370e as the text (4.63:1)
  • AAA: use #f36b49 as the text (7.01:1)
  • AA: or shift the background to #ebebeb (4.61:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #c5310d as the background.

Brands using this color

Palettes built around it

Fonts for this mood

#c5310d reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #c5310d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #c5310d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/c5310d-c4a99c-62cbad-2d281f-f1e9ec?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md