Color

#bf321d

#bf321d
hex#bf321d
rgbrgb(191, 50, 29)
hslhsl(8, 74%, 43%)
oklchoklch(0.533 0.181 31.5)
Closest name: Bloodshed (#ba271a)Relative luminance 0.1345

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#1da9bf

#bf1d58 · #bf831d

#1dbf32 · #321dbf

Split-complementary

Open in tool →

#1dbf83 · #1d58bf

#58bf1d · #1da9bf · #831dbf

Contrast

#bf321d as textRatioAAAA largeAAAFix
Aaon white
5.69:1passpassfail
  • AAA: use #a42b19 as the text (7.15:1)
Aaon black
3.69:1failpassfail
  • AA: use #d93920 as the text (4.56:1)
  • AAA: use #e87564 as the text (7.16:1)
  • AA: or shift the background to #e6e6e6 (4.56:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #bf321d as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

Fonts for this mood

#bf321d reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #bf321d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #bf321d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/bf321d-c4a69c-62cba6-2d271f-f1e9ec?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md