Color

#be2344

#be2344
hex#be2344
rgbrgb(190, 35, 68)
hslhsl(347, 69%, 44%)
oklchoklch(0.525 0.188 15.8)
Closest name: Bleeding Heart (#c02e4c)Relative luminance 0.1257

Colors that go with #be2344

Royal Blue, Teal and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#23be9c

#be2392 · #be4f23

#44be23 · #2344be

Split-complementary

Open in tool →

#23be4f · #2392be

#92be23 · #23be9c · #4f23be

Contrast

#be2344 as textRatioAAAA largeAAAFix
Aaon white
5.98:1passpassfail
  • AAA: use #a81f3d as the text (7.17:1)
Aaon black
3.51:1failpassfail
  • AA: use #d93055 as the text (4.5:1)
  • AAA: use #e5718a as the text (7.06:1)
  • AA: or shift the background to #e0e0e0 (4.53:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #be2344 as the background.

Brands using this color

Fonts for this mood

#be2344 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #be2344
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #be2344 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/be2344-c49ca0-62cb82-2d221f-f1e9ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md