Color

#bd320f

#bd320f
hex#bd320f
rgbrgb(189, 50, 15)
hslhsl(12, 85%, 40%)
oklchoklch(0.529 0.181 34.1)
Closest name: Bloodshed (#ba271a)Relative luminance 0.1313

Colors that go with #bd320f

Royal Blue, Sea Green and Steel Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #bd320f

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#0f9abd

#bd0f43 · #bd890f

#0fbd32 · #320fbd

Split-complementary

Open in tool →

#0fbd89 · #0f43bd

#43bd0f · #0f9abd · #890fbd

Contrast

#bd320f as textRatioAAAA largeAAAFix
Aaon white
5.79:1passpassfail
  • AAA: use #a52c0d as the text (7.08:1)
Aaon black
3.63:1failpassfail
  • AA: use #d93912 as the text (4.54:1)
  • AAA: use #f17150 as the text (7.22:1)
  • AA: or shift the background to #e3e3e3 (4.51:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #bd320f as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#bd320f reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #bd320f
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #bd320f and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/bd320f-c4a99c-62cbad-2d281f-f1e9ec?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md