Color

#bd0f32

#bd0f32
hex#bd0f32
rgbrgb(189, 15, 50)
hslhsl(348, 85%, 40%)
oklchoklch(0.51 0.198 20.1)
Closest name: Active Volcano (#bb1133)Relative luminance 0.1139

Colors that go with #bd0f32

Royal Blue, Steel Blue and Teal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#0fbd9a

#bd0f89 · #bd430f

#32bd0f · #0f32bd

Split-complementary

Open in tool →

#0fbd43 · #0f89bd

#89bd0f · #0fbd9a · #430fbd

Contrast

#bd0f32 as textRatioAAAA largeAAAFix
Aaon white
6.41:1passpassfail
  • AAA: use #af0e2e as the text (7.18:1)
Aaon black
3.28:1failpassfail
  • AA: use #e7133d as the text (4.56:1)
  • AAA: use #f36884 as the text (7.12:1)
  • AA: or shift the background to #d9d9d9 (4.54:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #bd0f32 as the background.

Brands using this color

Fonts for this mood

#bd0f32 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #bd0f32
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #bd0f32 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/bd0f32-c49c9f-62cb83-2d231f-f1e9ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md