Color

#bc9976

#bc9976
hex#bc9976
rgbrgb(188, 153, 118)
hslhsl(30, 34%, 60%)
oklchoklch(0.706 0.064 66.5)
Closest name: Beauty and the Beach (#c99680)Relative luminance 0.3478

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#7699bc

#bc7676 · #bcbc76

#76bc99 · #9976bc

Split-complementary

Open in tool →

#76bcbc · #7676bc

#76bc76 · #7699bc · #bc76bc

Contrast

#bc9976 as textRatioAAAA largeAAAFix
Aaon white
2.64:1failfailfail
  • AA: use #936e48 as the text (4.6:1)
  • AAA: use #6d5236 as the text (7.22:1)
  • AA: or shift the background to #363636 (4.58:1)
  • AAA: or shift the background to #121212 (7.1:1)
Aaon black
7.96:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #bc9976 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

Fonts for this mood

#bc9976 reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #bc9976
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #bc9976 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/bc9976-c4b59c-62c9cb-2d2c1f-f1eae9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md