Color

#bc343a

#bc343a
hex#bc343a
rgbrgb(188, 52, 58)
hslhsl(357, 57%, 47%)
oklchoklch(0.533 0.172 23)
Closest name: Bleeding Heart (#c02e4c)Relative luminance 0.1345

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#34bcb5

#bc347f · #bc7134

#3abc34 · #343abc

Split-complementary

Open in tool →

#34bc71 · #347fbc

#7fbc34 · #34bcb5 · #7134bc

Contrast

#bc343a as textRatioAAAA largeAAAFix
Aaon white
5.69:1passpassfail
  • AAA: use #a02c32 as the text (7.24:1)
Aaon black
3.69:1failpassfail
  • AA: use #cd474e as the text (4.61:1)
  • AAA: use #db7b80 as the text (7.16:1)
  • AA: or shift the background to #e6e6e6 (4.56:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #bc343a as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#bc343a reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #bc343a
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #bc343a and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/bc343a-c49f9c-62cb93-2d251f-f1e9ed?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md