Color

#bc2938

#bc2938
hex#bc2938
rgbrgb(188, 41, 56)
hslhsl(354, 64%, 45%)
oklchoklch(0.523 0.182 21.3)
Closest name: Active Volcano (#bb1133)Relative luminance 0.1256

Colors that go with #bc2938

Royal Blue, Steel Blue and Teal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#29bcae

#bc2981 · #bc6429

#38bc29 · #2938bc

Split-complementary

Open in tool →

#29bc64 · #2981bc

#81bc29 · #29bcae · #6429bc

Contrast

#bc2938 as textRatioAAAA largeAAAFix
Aaon white
5.98:1passpassfail
  • AAA: use #a72532 as the text (7.11:1)
Aaon black
3.51:1failpassfail
  • AA: use #d43a4a as the text (4.5:1)
  • AAA: use #e17580 as the text (7.06:1)
  • AA: or shift the background to #e0e0e0 (4.53:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #bc2938 as the background.

Brands using this color

Palettes built around it

Fonts for this mood

#bc2938 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #bc2938
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #bc2938 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/bc2938-c49d9c-62cb8e-2d241f-f1e9ee?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md