Color
#bc154a
#bc154argb(188, 21, 74)hsl(341, 80%, 41%)oklch(0.515 0.196 11.4)Colors that go with #bc154a
Denim, Teal and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Denim #1560bd
triadicshippedDenim completes a triad with #bc154a — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash.
Teal #008080
complementaryshippedTeal sits directly opposite #bc154a on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Amber #ffbf00
shippedAmber is paired with #bc154a in 5 real palettes, including Maple and Ember, as the accent.
Blue #0000ff
shipped4 real palettes, including Dunkin''s brand system and Tim Hortons's brand system put Blue beside #bc154a, as the supporting colour.
Charcoal #36454f
neutralshippedCharcoal is the body-text near-black for #bc154a: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy.
Gold #ffd700
shippedGold shows up next to #bc154a in 4 real palettes, including Garnet and Tabloid, as the accent.
Midnight Blue #191970
shipped5 real palettes, including MLB's brand system and Nintendo's brand system put Midnight Blue beside #bc154a, as the lead colour.
Red #ff0000
shippedRed is paired with #bc154a in 5 real palettes, including Wise's brand system and 3M's brand system, as the lead colour.
Real palettes that use #bc154a
Tints & shades
Harmonies
Contrast
| #bc154a as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 6.28:1 | pass | pass | fail |
|
Aaon black | 3.34:1 | fail | pass | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #bc154a as the background.
Brands using this color
Fonts for this mood
#bc154a reads as warm, vivid, playful. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #bc154a and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/bc154a-c49ca4-62cb77-2d211f-f1e9ef?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md