Color

#ae3d37

#ae3d37
hex#ae3d37
rgbrgb(174, 61, 55)
hslhsl(3, 52%, 45%)
oklchoklch(0.519 0.149 26.6)
Closest name: Barbarossa (#a84734)Relative luminance 0.1261

Colors that go with #ae3d37

Royal Blue, Sea Green and Steel Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #ae3d37

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#37a8ae

#ae376d · #ae7937

#37ae3d · #3d37ae

Split-complementary

Open in tool →

#37ae79 · #376dae

#6dae37 · #37a8ae · #7937ae

Contrast

#ae3d37 as textRatioAAAA largeAAAFix
Aaon white
5.96:1passpassfail
  • AAA: use #9b3631 as the text (7.08:1)
Aaon black
3.52:1failpassfail
  • AA: use #c54f49 as the text (4.59:1)
  • AAA: use #d5807b as the text (7.2:1)
  • AA: or shift the background to #e0e0e0 (4.52:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ae3d37 as the background.

Brands using this color

Palettes built around it

Fonts for this mood

#ae3d37 reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ae3d37
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ae3d37 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ae3d37-c4a39c-62cb9d-2d261f-f1e9ed?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md