Color

#ae1328

#ae1328
hex#ae1328
rgbrgb(174, 19, 40)
hslhsl(352, 80%, 38%)
oklchoklch(0.481 0.184 22.5)
Closest name: Blood Rush (#aa2222)Relative luminance 0.0962

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#13ae9a

#ae1376 · #ae4c13

#28ae13 · #1328ae

Split-complementary

Open in tool →

#13ae4c · #1376ae

#76ae13 · #13ae9a · #4c13ae

Contrast

#ae1328 as textRatioAAAA largeAAAFix
Aaon white
7.18:1passpasspassPasses AAA — no fix needed.
Aaon black
2.92:1failfailfail
  • AA: use #e61935 as the text (4.56:1)
  • AAA: use #ef6c7e as the text (7.12:1)
  • AA: or shift the background to #cfcfcf (4.61:1)
  • AAA: or shift the background to #fcfcfc (7:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ae1328 as the background.

Brands using this color

Fonts for this mood

#ae1328 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ae1328
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ae1328 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ae1328-c49c9d-62cb8a-2d231f-f1e9ee?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md