Color

#ad4238

#ad4238
hex#ad4238
rgbrgb(173, 66, 56)
hslhsl(5, 51%, 45%)
oklchoklch(0.524 0.142 28.2)
Closest name: Barbarossa (#a84734)Relative luminance 0.1307

Colors that go with #ad4238

Royal Blue, Sea Green and Steel Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #ad4238

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#38a4ad

#ad3869 · #ad7d38

#38ad42 · #4238ad

Split-complementary

Open in tool →

#38ad7d · #3869ad

#69ad38 · #38a4ad · #7d38ad

Contrast

#ad4238 as textRatioAAAA largeAAAFix
Aaon white
5.81:1passpassfail
  • AAA: use #963931 as the text (7.18:1)
Aaon black
3.61:1failpassfail
  • AA: use #c35146 as the text (4.59:1)
  • AAA: use #d38078 as the text (7.13:1)
  • AA: or shift the background to #e3e3e3 (4.53:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ad4238 as the background.

Brands using this color

Palettes built around it

Fonts for this mood

#ad4238 reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ad4238
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ad4238 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ad4238-c4a49c-62cba1-2d261f-f1e9ec?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md