Color
#ad012c
#ad012crgb(173, 1, 44)hsl(345, 99%, 34%)oklch(0.473 0.19 19.6)Colors that go with #ad012c
Royal Blue, Teal and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Royal Blue #4169e1
triadicshippedRoyal Blue completes a triad with #ad012c — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash.
Teal #008080
complementaryshippedTeal sits directly opposite #ad012c on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Amber #ffbf00
shippedAmber is paired with #ad012c in 4 real palettes, including Maple and Ember, as the accent.
Cobalt Blue #0047ab
shippedDesigners have shipped Cobalt Blue with #ad012c: 4 real palettes, including MLB's brand system and Behance's brand system, as the accent.
Crimson #dc143c
shippedCrimson is paired with #ad012c in 9 real palettes, including Wendy's's brand system and State Farm's brand system, as the lead colour.
Denim #1560bd
shippedDesigners have shipped Denim with #ad012c: 10 real palettes, including State Farm's brand system and Nissan's brand system, as the accent.
Sienna #a0522d
analogousshippedSienna is #ad012c's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces.
Charcoal #36454f
neutralshippedCharcoal is the body-text near-black for #ad012c: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy.
Real palettes that use #ad012c
Tints & shades
Harmonies
Contrast
| #ad012c as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 7.45:1 | pass | pass | pass | Passes AAA — no fix needed. |
Aaon black | 2.82:1 | fail | fail | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ad012c as the background.
Brands using this color
Fonts for this mood
#ad012c reads as warm, vivid, playful. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #ad012c and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/ad012c-c49ca1-62cb7e-2d221f-f1e9ef?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md