Color

#ac352a

#ac352a
hex#ac352a
rgbrgb(172, 53, 42)
hslhsl(5, 61%, 42%)
oklchoklch(0.504 0.157 29)
Closest name: firebrick (#b22222)Relative luminance 0.1148

Colors that go with #ac352a

Royal Blue, Sea Green and Teal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #ac352a

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#2aa2ac

#ac2a60 · #ac762a

#2aac35 · #352aac

Split-complementary

Open in tool →

#2aac76 · #2a60ac

#60ac2a · #2aa2ac · #762aac

Contrast

#ac352a as textRatioAAAA largeAAAFix
Aaon white
6.37:1passpassfail
  • AAA: use #a03127 as the text (7.09:1)
Aaon black
3.3:1failpassfail
  • AA: use #cf463a as the text (4.59:1)
  • AAA: use #dd7c73 as the text (7.21:1)
  • AA: or shift the background to #d9d9d9 (4.51:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ac352a as the background.

Brands using this color

Palettes built around it

Fonts for this mood

#ac352a reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ac352a
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ac352a and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ac352a-c4a49c-62cba1-2d261f-f1e9ec?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md