Color

#ab490d

#ab490d
hex#ab490d
rgbrgb(171, 73, 13)
hslhsl(23, 86%, 36%)
oklchoklch(0.526 0.144 45.4)
Closest name: Brandy Bear (#aa5412)Relative luminance 0.1345

Colors that go with #ab490d

Crimson, Royal Blue and Teal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#0d6eab

#ab0d1f · #ab980d

#0dab49 · #490dab

Split-complementary

Open in tool →

#0dab98 · #0d1fab

#1fab0d · #0d6eab · #980dab

Contrast

#ab490d as textRatioAAAA largeAAAFix
Aaon white
5.69:1passpassfail
  • AAA: use #933f0b as the text (7.1:1)
Aaon black
3.69:1failpassfail
  • AA: use #c2540f as the text (4.57:1)
  • AAA: use #ef7225 as the text (7.1:1)
  • AA: or shift the background to #e6e6e6 (4.56:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ab490d as the background.

Brands using this color

Fonts for this mood

#ab490d reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ab490d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ab490d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ab490d-c4b09c-62cbc0-2d2b1f-f1e9ea?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md