Color

#ab980d

#ab980d
hex#ab980d
rgbrgb(171, 152, 13)
hslhsl(53, 86%, 36%)
oklchoklch(0.676 0.138 100.2)
Closest name: Faint Gold (#b59410)Relative luminance 0.3114

Colors that go with #ab980d

Cadet Blue, Charcoal and Champagne lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #ab980d

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#0d1fab

#ab490d · #6eab0d

#0dab98 · #980dab

Split-complementary

Open in tool →

#0d6eab · #490dab

#0dab49 · #0d1fab · #ab0d6e

Contrast

#ab980d as textRatioAAAA largeAAAFix
Aaon white
2.91:1failfailfail
  • AA: use #85760a as the text (4.57:1)
  • AAA: use #645907 as the text (7.06:1)
  • AA: or shift the background to #303030 (4.54:1)
  • AAA: or shift the background to #050505 (7.02:1)
Aaon black
7.23:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ab980d as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#ab980d reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ab980d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ab980d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ab980d-c4c49c-4ea5df-292d1f-f1ece9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md