Color

#aa2418

#aa2418
hex#aa2418
rgbrgb(170, 36, 24)
hslhsl(5, 75%, 38%)
oklchoklch(0.483 0.172 29.8)
Closest name: Blood Rush (#aa2222)Relative luminance 0.0987

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#189daa

#aa1855 · #aa6d18

#18aa24 · #2418aa

Split-complementary

Open in tool →

#18aa6d · #1855aa

#55aa18 · #189daa · #6d18aa

Contrast

#aa2418 as textRatioAAAA largeAAAFix
Aaon white
7.06:1passpasspassPasses AAA — no fix needed.
Aaon black
2.97:1failfailfail
  • AA: use #df3020 as the text (4.58:1)
  • AAA: use #e97267 as the text (7.07:1)
  • AA: or shift the background to #cfcfcf (4.53:1)
  • AAA: or shift the background to #ffffff (7.06:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #aa2418 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#aa2418 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #aa2418
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #aa2418 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/aa2418-c4a49c-62cba1-2d261f-f1e9ec?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md