Color

#a72044

#a72044
hex#a72044
rgbrgb(167, 32, 68)
hslhsl(344, 68%, 39%)
oklchoklch(0.481 0.17 11.8)
Closest name: Bindi Red (#b0003c)Relative luminance 0.0967

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#20a783

#a72088 · #a73f20

#44a720 · #2044a7

Split-complementary

Open in tool →

#20a73f · #2088a7

#88a720 · #20a783 · #3f20a7

Contrast

#a72044 as textRatioAAAA largeAAAFix
Aaon white
7.16:1passpasspassPasses AAA — no fix needed.
Aaon black
2.93:1failfailfail
  • AA: use #d8315e as the text (4.52:1)
  • AAA: use #e47290 as the text (7.11:1)
  • AA: or shift the background to #cfcfcf (4.6:1)
  • AAA: or shift the background to #ffffff (7.16:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #a72044 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#a72044 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #a72044
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #a72044 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/a72044-c49ca2-62cb7c-2d221f-f1e9ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md