Color
#97704e
#97704ergb(151, 112, 78)hsl(28, 32%, 45%)oklch(0.576 0.069 61.9)Colors that go with #97704e
Champagne, Hunter Green and Peru lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Champagne #f7e7ce
shippedChampagne is paired with #97704e in 5 real palettes, including Bramble and Woodsmoke, as the text colour against it — a combination designers have actually shipped, not a computed rotation.
Hunter Green #355e3b
shippedHunter Green is paired with #97704e in 4 real palettes, including Bookshop and Desert Road, as the accent — a combination designers have actually shipped, not a computed rotation.
Peru #cd853f
shippedPeru is paired with #97704e in 4 real palettes, including Woodsmoke and Coffee Bar, as the lead colour — a combination designers have actually shipped, not a computed rotation.
Sage Green #9caf88
shippedSage Green is paired with #97704e in 7 real palettes, including Riverbed and Forest Floor, as the supporting colour — a combination designers have actually shipped, not a computed rotation.
Tan #d2b48c
shippedTan is paired with #97704e in 4 real palettes, including Mushroom and Clean Beauty, as the supporting colour — a combination designers have actually shipped, not a computed rotation.
Taupe #483c32
shippedTaupe is paired with #97704e in 21 real palettes, including Notion's brand system and Bookshop, as the text colour against it — a combination designers have actually shipped, not a computed rotation.
Steel Blue #4682b4
complementarySteel Blue sits directly opposite #97704e on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Charcoal #36454f
neutralshippedCharcoal is the body-text near-black for #97704e: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy.
Real palettes that use #97704e
Tints & shades
Harmonies
Contrast
| #97704e as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 4.43:1 | fail | pass | fail | |
Aaon black | 4.74:1 | pass | pass | fail |
|
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #97704e as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Fonts for this mood
#97704e reads as warm, muted, editorial. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #97704e and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/97704e-c4b39c-62cbc9-2d2c1f-f1e9ea?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md