Color

#968636

#968636
hex#968636
rgbrgb(150, 134, 54)
hslhsl(50, 47%, 40%)
oklchoklch(0.618 0.102 98)
Closest name: Captain Kirk (#9b870c)Relative luminance 0.238

Colors that go with #968636

Charcoal, Cadet Blue and Champagne lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #968636

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#364696

#965636 · #769636

#369686 · #863696

Split-complementary

Open in tool →

#367696 · #563696

#369656 · #364696 · #963676

Contrast

#968636 as textRatioAAAA largeAAAFix
Aaon white
3.65:1failpassfail
  • AA: use #83752f as the text (4.61:1)
  • AAA: use #615723 as the text (7.25:1)
  • AA: or shift the background to #1f1f1f (4.52:1)
Aaon black
5.76:1passpassfail
  • AAA: use #a9973d as the text (7.18:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #968636 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#968636 reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #968636
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #968636 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/968636-c4c29c-4eacdf-292d1f-f1ece9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md