Color

#96854a

#96854a
hex#96854a
rgbrgb(150, 133, 74)
hslhsl(47, 34%, 44%)
oklchoklch(0.619 0.081 93.8)
Closest name: Amazon Queen (#948f54)Relative luminance 0.2375

Colors that go with #96854a

Charcoal, Blush Pink and Champagne lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #96854a

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#4a5b96

#96604a · #81964a

#4a9686 · #864a96

Split-complementary

Open in tool →

#4a8196 · #604a96

#4a9660 · #4a5b96 · #964a81

Contrast

#96854a as textRatioAAAA largeAAAFix
Aaon white
3.65:1failpassfail
  • AA: use #827440 as the text (4.64:1)
  • AAA: use #635831 as the text (7.07:1)
  • AA: or shift the background to #1f1f1f (4.51:1)
Aaon black
5.75:1passpassfail
  • AAA: use #a79552 as the text (7.06:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #96854a as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#96854a reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #96854a
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #96854a and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/96854a-c4c09c-62abcb-2a2d1f-f1ece9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md