#968503 as text	Ratio	AA	AA large	AAA	Fix
Aaon white	3.71:1	fail	pass	fail	AA: use #827303 as the text (4.77:1) AAA: use #645902 as the text (7.07:1) AA: or shift the background to #1c1c1c (4.59:1)
Aaon black	5.65:1	pass	pass	fail	AAA: use #aa9703 as the text (7.14:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #968503 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#968503 reads as warm, vivid, dark. The font library is tagged with the same vocabulary:

Warm fonts →Playful fonts →Bold fonts →Luxury fonts →

mcpConnect your agent — build around #968503

live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp

claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp

try this prompt

›analyze #968503 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/968503-c4c49c-4ea5df-292d1f-f1ece9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md