Color

#96035e

#96035e
hex#96035e
rgbrgb(150, 3, 94)
hslhsl(323, 96%, 30%)
oklchoklch(0.443 0.182 351.8)
Closest name: Bane of Royalty (#871466)Relative luminance 0.0736

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#03963b

#850396 · #960314

#5e9603 · #035e96

Split-complementary

Open in tool →

#149603 · #039685

#968503 · #03963b · #031496

Contrast

#96035e as textRatioAAAA largeAAAFix
Aaon white
8.5:1passpasspassPasses AAA — no fix needed.
Aaon black
2.47:1failfailfail
  • AA: use #e1058c as the text (4.6:1)
  • AAA: use #fc55bc as the text (7.16:1)
  • AA: or shift the background to #bdbdbd (4.52:1)
  • AAA: or shift the background to #ebebeb (7.13:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #96035e as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#96035e reads as warm, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #96035e
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #96035e and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/96035e-c19fb0-6dcb62-2d1f22-f0e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md