Color

#7d49df

#7d49df
hex#7d49df
rgbrgb(125, 73, 223)
hslhsl(261, 70%, 58%)
oklchoklch(0.549 0.215 294)
Closest name: Candy Grape Fizz (#7755ee)Relative luminance 0.1445

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#aadf49

#495fdf · #c849df

#df7d49 · #49df7d

Split-complementary

Open in tool →

#dfc849 · #5fdf49

#df495f · #aadf49 · #49dfc8

Contrast

#7d49df as textRatioAAAA largeAAAFix
Aaon white
5.4:1passpassfail
  • AAA: use #682bda as the text (7.13:1)
Aaon black
3.89:1failpassfail
  • AA: use #8a5ae2 as the text (4.64:1)
  • AAA: use #a986ea as the text (7.29:1)
  • AA: or shift the background to #ebebeb (4.53:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7d49df as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#7d49df reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7d49df
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7d49df and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7d49df-af9cc4-dfcb4e-2a1f2d-e9eaf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md