Color

#7b753d

#7b753d
hex#7b753d
rgbrgb(123, 117, 61)
hslhsl(54, 34%, 36%)
oklchoklch(0.555 0.077 103.1)
Closest name: Crocodile Style (#767437)Relative luminance 0.1727

Colors that go with #7b753d

Charcoal, Slate Blue and Champagne lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #7b753d

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#3d437b

#7b563d · #627b3d

#3d7b75 · #753d7b

Split-complementary

Open in tool →

#3d627b · #563d7b

#3d7b56 · #3d437b · #7b3d62

Contrast

#7b753d as textRatioAAAA largeAAAFix
Aaon white
4.71:1passpassfail
  • AAA: use #5c582d as the text (7.27:1)
Aaon black
4.45:1failpassfail
  • AA: use #7e783e as the text (4.64:1)
  • AAA: use #a1984f as the text (7.12:1)
  • AA: or shift the background to #fafafa (4.52:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7b753d as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#7b753d reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7b753d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7b753d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7b753d-bebea2-4ea2df-292d1f-f1ede9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md