Color

#7b3ebb

#7b3ebb
hex#7b3ebb
rgbrgb(123, 62, 187)
hslhsl(269, 50%, 49%)
oklchoklch(0.505 0.188 302.5)
Closest name: Hokkaido Lavender (#7736d9)Relative luminance 0.1124

Colors that go with #7b3ebb

Charcoal, Royal Blue and Sea Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#7fbb3e

#3e41bb · #b93ebb

#bb7b3e · #3ebb7b

Split-complementary

Open in tool →

#bbb93e · #41bb3e

#bb3e41 · #7fbb3e · #3ebbb9

Contrast

#7b3ebb as textRatioAAAA largeAAAFix
Aaon white
6.46:1passpassfail
  • AAA: use #733bb0 as the text (7.04:1)
Aaon black
3.25:1failpassfail
  • AA: use #905bc8 as the text (4.52:1)
  • AAA: use #ac85d6 as the text (7.08:1)
  • AA: or shift the background to #d9d9d9 (4.58:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7b3ebb as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#7b3ebb reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7b3ebb
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7b3ebb and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7b3ebb-b49cc4-cbcb62-2c1f2d-e9e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md