Color

#7a47d1

#7a47d1
hex#7a47d1
rgbrgb(122, 71, 209)
hslhsl(262, 60%, 55%)
oklchoklch(0.532 0.202 295.7)
Closest name: Hokkaido Lavender (#7736d9)Relative luminance 0.1325

Colors that go with #7a47d1

Royal Blue, Sea Green and Charcoal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#9fd147

#475ad1 · #bf47d1

#d17a47 · #47d17a

Split-complementary

Open in tool →

#d1bf47 · #5ad147

#d1475a · #9fd147 · #47d1bf

Contrast

#7a47d1 as textRatioAAAA largeAAAFix
Aaon white
5.75:1passpassfail
  • AAA: use #6b33cc as the text (7.07:1)
Aaon black
3.65:1failpassfail
  • AA: use #895cd6 as the text (4.57:1)
  • AAA: use #a685e0 as the text (7.05:1)
  • AA: or shift the background to #e6e6e6 (4.61:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7a47d1 as the background.

Brands using this color

Fonts for this mood

#7a47d1 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7a47d1
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7a47d1 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7a47d1-af9cc4-dfce4e-2a1f2d-e9eaf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md