Color

#78753b

#78753b
hex#78753b
rgbrgb(120, 117, 59)
hslhsl(57, 34%, 35%)
oklchoklch(0.552 0.079 106.1)
Closest name: Crocodile Style (#767437)Relative luminance 0.1703

Colors that go with #78753b

Charcoal, Slate Blue and Champagne lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #78753b

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#3b3e78

#78563b · #5c783b

#3b7875 · #753b78

Split-complementary

Open in tool →

#3b5c78 · #563b78

#3b7856 · #3b3e78 · #783b5c

Contrast

#78753b as textRatioAAAA largeAAAFix
Aaon white
4.77:1passpassfail
  • AAA: use #5c5a2d as the text (7.11:1)
Aaon black
4.41:1failpassfail
  • AA: use #7b783d as the text (4.6:1)
  • AAA: use #9d994d as the text (7.1:1)
  • AA: or shift the background to #fafafa (4.57:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #78753b as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#78753b reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #78753b
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

›analyze #78753b and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/78753b-bcbea2-4e9bdf-282d1f-f1ede9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md