Color

#777340

#777340
hex#777340
rgbrgb(119, 115, 64)
hslhsl(56, 30%, 36%)
oklchoklch(0.547 0.071 104.6)
Closest name: Crocodile Style (#767437)Relative luminance 0.1655

Colors that go with #777340

Charcoal, Slate Blue and Champagne lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #777340

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#404477

#775840 · #5f7740

#407774 · #744077

Split-complementary

Open in tool →

#405f77 · #584077

#407758 · #404477 · #77405f

Contrast

#777340 as textRatioAAAA largeAAAFix
Aaon white
4.87:1passpassfail
  • AAA: use #5d5a32 as the text (7.06:1)
Aaon black
4.31:1failpassfail
  • AA: use #7b7742 as the text (4.56:1)
  • AAA: use #9f9a56 as the text (7.23:1)
  • AA: or shift the background to #f7f7f7 (4.55:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #777340 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#777340 reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #777340
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #777340 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/777340-bdbea2-4e9edf-282d1f-f1ede9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md