Color

#77720d

#77720d
hex#77720d
rgbrgb(119, 114, 13)
hslhsl(57, 80%, 26%)
oklchoklch(0.54 0.111 106.4)
Closest name: Crocodile Style (#767437)Relative luminance 0.1599

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#0d1377

#773d0d · #48770d

#0d7772 · #720d77

Split-complementary

Open in tool →

#0d4877 · #3d0d77

#0d773d · #0d1377 · #770d48

Contrast

#77720d as textRatioAAAA largeAAAFix
Aaon white
5:1passpassfail
  • AAA: use #5c580a as the text (7.35:1)
Aaon black
4.2:1failpassfail
  • AA: use #817b0e as the text (4.77:1)
  • AAA: use #a19a12 as the text (7.15:1)
  • AA: or shift the background to #f5f5f5 (4.59:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #77720d as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#77720d reads as warm, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #77720d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #77720d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/77720d-bcbea2-4e9bdf-282d1f-f1ede9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md