Color

#774aba

#774aba
hex#774aba
rgbrgb(119, 74, 186)
hslhsl(264, 45%, 51%)
oklchoklch(0.516 0.17 298.8)
Closest name: slateblue (#6a5acd)Relative luminance 0.1236

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#8dba4a

#4a55ba · #af4aba

#ba774a · #4aba77

Split-complementary

Open in tool →

#baaf4a · #55ba4a

#ba4a55 · #8dba4a · #4abaaf

Contrast

#774aba as textRatioAAAA largeAAAFix
Aaon white
6.05:1passpassfail
  • AAA: use #6b41aa as the text (7.09:1)
Aaon black
3.47:1failpassfail
  • AA: use #8a64c4 as the text (4.7:1)
  • AAA: use #a689d2 as the text (7.13:1)
  • AA: or shift the background to #e0e0e0 (4.58:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #774aba as the background.

Brands using this color

Fonts for this mood

#774aba reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #774aba
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #774aba and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/774aba-b19cc4-dfd34e-2b1f2d-e9eaf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md