Color

#773eda

#773eda
hex#773eda
rgbrgb(119, 62, 218)
hslhsl(262, 68%, 55%)
oklchoklch(0.525 0.222 294.1)
Closest name: Hokkaido Lavender (#7736d9)Relative luminance 0.1243

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#a1da3e

#3e53da · #c53eda

#da773e · #3eda77

Split-complementary

Open in tool →

#dac53e · #53da3e

#da3e53 · #a1da3e · #3edac5

Contrast

#773eda as textRatioAAAA largeAAAFix
Aaon white
6.02:1passpassfail
  • AAA: use #6b2dd7 as the text (7.04:1)
Aaon black
3.49:1failpassfail
  • AA: use #8a58df as the text (4.54:1)
  • AAA: use #a883e7 as the text (7.07:1)
  • AA: or shift the background to #e0e0e0 (4.56:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #773eda as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#773eda reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #773eda
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #773eda and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/773eda-af9cc4-dfce4e-2a1f2d-e9eaf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md