Color

#766595

#766595
hex#766595
rgbrgb(118, 101, 149)
hslhsl(261, 19%, 49%)
oklchoklch(0.542 0.076 300.2)
Closest name: Bureaucracy (#746c8f)Relative luminance 0.1533

Colors that go with #766595

Charcoal, Sea Green and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #766595

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#849565

#656c95 · #8e6595

#957665 · #659576

Split-complementary

Open in tool →

#958e65 · #6c9565

#95656c · #849565 · #65958e

Contrast

#766595 as textRatioAAAA largeAAAFix
Aaon white
5.17:1passpassfail
  • AAA: use #5e5176 as the text (7.21:1)
Aaon black
4.07:1failpassfail
  • AA: use #7e6d9c as the text (4.55:1)
  • AAA: use #9e92b5 as the text (7.23:1)
  • AA: or shift the background to #f0f0f0 (4.53:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #766595 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #766595
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #766595 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/766595-af9cc4-dfcb4e-2a1f2d-e9eaf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md