Color

#7659ab

#7659ab
hex#7659ab
rgbrgb(118, 89, 171)
hslhsl(261, 33%, 51%)
oklchoklch(0.531 0.127 298.3)
Closest name: Passion Flower (#6f5698)Relative luminance 0.1394

Colors that go with #7659ab

Charcoal, Sea Green and Cobalt Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#8eab59

#5965ab · #9f59ab

#ab7659 · #59ab76

Split-complementary

Open in tool →

#ab9f59 · #65ab59

#ab5965 · #8eab59 · #59ab9f

Contrast

#7659ab as textRatioAAAA largeAAAFix
Aaon white
5.54:1passpassfail
  • AAA: use #654b95 as the text (7.01:1)
Aaon black
3.79:1failpassfail
  • AA: use #846ab4 as the text (4.7:1)
  • AAA: use #a08cc5 as the text (7.05:1)
  • AA: or shift the background to #e8e8e8 (4.53:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7659ab as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #7659ab
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7659ab and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7659ab-af9cc4-dfcb4e-2a1f2d-e9eaf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md