Color

#7641d2

#7641d2
hex#7641d2
rgbrgb(118, 65, 210)
hslhsl(262, 62%, 54%)
oklchoklch(0.521 0.21 294.8)
Closest name: Hokkaido Lavender (#7736d9)Relative luminance 0.1229

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#9dd241

#4154d2 · #bf41d2

#d27641 · #41d276

Split-complementary

Open in tool →

#d2bf41 · #54d241

#d24154 · #9dd241 · #41d2bf

Contrast

#7641d2 as textRatioAAAA largeAAAFix
Aaon white
6.07:1passpassfail
  • AAA: use #6a30cf as the text (7.15:1)
Aaon black
3.46:1failpassfail
  • AA: use #885ad8 as the text (4.5:1)
  • AAA: use #a987e3 as the text (7.26:1)
  • AA: or shift the background to #dedede (4.52:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7641d2 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#7641d2 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7641d2
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7641d2 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7641d2-af9cc4-dfce4e-2a1f2d-e9eaf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md