Color

#7573dd

#7573dd
hex#7573dd
rgbrgb(117, 115, 221)
hslhsl(241, 61%, 66%)
oklchoklch(0.608 0.157 281.5)
Closest name: Pan Purple (#657aef)Relative luminance 0.2126

Colors that go with #7573dd

Charcoal, Sea Green and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#dbdd73

#73a7dd · #aa73dd

#dd7573 · #73dd75

Split-complementary

Open in tool →

#ddaa73 · #a7dd73

#dd73a7 · #dbdd73 · #73ddaa

Contrast

#7573dd as textRatioAAAA largeAAAFix
Aaon white
4:1failpassfail
  • AA: use #6967da as the text (4.61:1)
  • AAA: use #4542d1 as the text (7.11:1)
  • AA: or shift the background to #141414 (4.61:1)
Aaon black
5.25:1passpassfail
  • AAA: use #9290e4 as the text (7.33:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7573dd as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#7573dd reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7573dd
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7573dd and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7573dd-a19cc4-df9b4e-261f2d-e9edf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md