Color

#7553ac

#7553ac
hex#7553ac
rgbrgb(117, 83, 172)
hslhsl(263, 35%, 50%)
oklchoklch(0.52 0.138 299.2)
Closest name: Passion Flower (#6f5698)Relative luminance 0.1295

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#8aac53

#535dac · #a253ac

#ac7553 · #53ac75

Split-complementary

Open in tool →

#aca253 · #5dac53

#ac535d · #8aac53 · #53aca2

Contrast

#7553ac as textRatioAAAA largeAAAFix
Aaon white
5.85:1passpassfail
  • AAA: use #674997 as the text (7.06:1)
Aaon black
3.59:1failpassfail
  • AA: use #8668b6 as the text (4.67:1)
  • AAA: use #a48dc8 as the text (7.22:1)
  • AA: or shift the background to #e3e3e3 (4.56:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7553ac as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#7553ac reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7553ac
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7553ac and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7553ac-b09cc4-dfd04e-2b1f2d-e9eaf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md