Color

#747718

#747718
hex#747718
rgbrgb(116, 119, 24)
hslhsl(62, 66%, 28%)
oklchoklch(0.549 0.112 111.4)
Closest name: Crocodile Style (#767437)Relative luminance 0.1697

Colors that go with #747718

Charcoal, Blue and Champagne lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #747718

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#1b1877

#774b18 · #447718

#187377 · #771873

Split-complementary

Open in tool →

#184477 · #4b1877

#18774b · #1b1877 · #771844

Contrast

#747718 as textRatioAAAA largeAAAFix
Aaon white
4.78:1passpassfail
  • AAA: use #575912 as the text (7.39:1)
Aaon black
4.39:1failpassfail
  • AA: use #787b19 as the text (4.65:1)
  • AAA: use #989d20 as the text (7.18:1)
  • AA: or shift the background to #fafafa (4.58:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #747718 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#747718 reads as vivid, dark, luxury. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #747718
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #747718 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/747718-babea2-4e8fdf-272d1f-f1eee9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md