Color

#74519a

#74519a
hex#74519a
rgbrgb(116, 81, 154)
hslhsl(269, 31%, 46%)
oklchoklch(0.504 0.118 304.7)
Closest name: Passion Flower (#6f5698)Relative luminance 0.1193

Colors that go with #74519a

Charcoal, Sea Green and Crimson lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#779a51

#51529a · #98519a

#9a7451 · #519a74

Split-complementary

Open in tool →

#9a9851 · #529a51

#9a5152 · #779a51 · #519a98

Contrast

#74519a as textRatioAAAA largeAAAFix
Aaon white
6.2:1passpassfail
  • AAA: use #6a4a8c as the text (7.07:1)
Aaon black
3.39:1failpassfail
  • AA: use #8865ae as the text (4.52:1)
  • AAA: use #a58ac1 as the text (7.01:1)
  • AA: or shift the background to #dedede (4.61:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #74519a as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #74519a
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

›analyze #74519a and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/74519a-b49cc4-cbcb62-2c1f2d-e9e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md