Color

#7367a2

#7367a2
hex#7367a2
rgbrgb(115, 103, 162)
hslhsl(252, 24%, 52%)
oklchoklch(0.549 0.091 292.5)
Closest name: Bellflower (#5d66aa)Relative luminance 0.1595

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#96a267

#6779a2 · #9067a2

#a27367 · #67a273

Split-complementary

Open in tool →

#a29067 · #79a267

#a26779 · #96a267 · #67a290

Contrast

#7367a2 as textRatioAAAA largeAAAFix
Aaon white
5.01:1passpassfail
  • AAA: use #5c5185 as the text (7.07:1)
Aaon black
4.19:1failpassfail
  • AA: use #796ea6 as the text (4.59:1)
  • AAA: use #9990bb as the text (7.06:1)
  • AA: or shift the background to #f5f5f5 (4.6:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7367a2 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #7367a2
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7367a2 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7367a2-a99cc4-dfb64e-281f2d-e9ecf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md