Color

#9990bb

#9990bb
hex#9990bb
rgbrgb(153, 144, 187)
hslhsl(253, 24%, 65%)
oklchoklch(0.676 0.063 294.2)
Closest name: Wizard’s Brew (#a090b8)Relative luminance 0.3031

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#b2bb90

#909cbb · #af90bb

#bb9a90 · #90bb9a

Split-complementary

Open in tool →

#bbaf90 · #9cbb90

#bb909c · #b2bb90 · #90bbaf

Contrast

#9990bb as textRatioAAAA largeAAAFix
Aaon white
2.97:1failfailfail
  • AA: use #7a6ea6 as the text (4.56:1)
  • AAA: use #5d5185 as the text (7.04:1)
  • AA: or shift the background to #2e2e2e (4.57:1)
  • AAA: or shift the background to #000000 (7.06:1)
Aaon black
7.06:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #9990bb as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #9990bb
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #9990bb and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/9990bb-a99cc4-dfb84e-281f2d-e9ebf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md