Color

#735efd

#735efd
hex#735efd
rgbrgb(115, 94, 253)
hslhsl(248, 98%, 68%)
oklchoklch(0.593 0.226 283.1)
Closest name: Candy Grape Fizz (#7755ee)Relative luminance 0.1874

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#e8fd5d

#5d98fd · #c35dfd

#fd735d · #5dfd73

Split-complementary

Open in tool →

#fdc35d · #98fd5d

#fd5d98 · #e8fd5d · #5dfdc3

Contrast

#735efd as textRatioAAAA largeAAAFix
Aaon white
4.42:1failpassfail
  • AA: use #6e58fd as the text (4.69:1)
  • AAA: use #4326fd as the text (7.16:1)
  • AA: or shift the background to #080808 (4.53:1)
Aaon black
4.75:1passpassfail
  • AAA: use #9686fe as the text (7.14:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #735efd as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#735efd reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #735efd
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #735efd and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/735efd-a69cc4-dfac4e-271f2d-e9ecf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md